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branding
Title White

SERVICES

  • Logo

  • Logo Variations

  • Fonts/Type

  • Color Palette

  • Style Sheet

Challenge

Wake & Bakery did not have a clear visual identity. The original branding felt bland and generic, with blurry fonts and low-quality images. The client was a solo baker ready to grow beyond word of mouth and step into social media, content creation, and influencing with a brand that felt fun, memorable, and recognizable.

Solution

We created a playful and nostalgic brand that feels cute and family friendly at first glance. Through bright colors, cartoony visuals, and a clever mascot, the brand now hints at munchie culture while still feeling welcoming, professional, and ready for future growth

Challenge

Wake & Bakery did not have a clear visual identity. The original branding felt bland and generic, with blurry fonts and low-quality images. The client was a solo baker ready to grow beyond word of mouth and step into social media, content creation, and influencing with a brand that felt fun, memorable, and recognizable.

Solution

We created a playful and nostalgic brand that feels cute and family friendly at first glance. Through bright colors, cartoony visuals, and a clever mascot, the brand

now hints at munchie culture while still feeling welcoming, professional, and

ready for future growth

Influencer brand

REFLECTS BRAND

We delivered a full visual identity for Wake & Bakery. This included a logo, a custom mascot, packaging mockups, and branded visual concepts using life-like models. Each piece was designed for online use, with flexibility to grow into physical products and future storefront branding.

influencer
Professional Shot
cinematic design
Pattern

THE PLAN

The goal was to make Wake & Bakery feel happy, silly, and exciting, while hiding clever details for those who know what to look for. The brand looks like a cozy, nostalgic bakery, but the mascot and design elements add subtle humor and personality. This approach allows the brand to appeal to a

wide audience while building a loyal community that connects with the deeper jokes, vibes, and comfort behind the baked goods.

Merch design
title card
Packaging design
Photo editor

See More Work

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Manor

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